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Travelers could be comparing options and deciding your offer (price, rules, or value proposition) isn’t the best fit.",[1215,1216],{"start":1153,"end":1191,"type":1155},{"start":1217,"end":1218,"type":928,"data":1219},21,81,{"id":1220,"type":701,"tags":1221,"lang":14,"slug":1222,"first_publication_date":1223,"last_publication_date":1224,"uid":1225,"url":1226,"link_type":24,"isBroken":34},"aGvdpREAACYA67a_",[],"high-season-4-checks-to-see-if-your-property-is-on-track-with-examples","2025-07-08T06:30:36+0000","2025-11-17T14:39:58+0000","checklist-hotel-high-season-performance","/en/blog/checklist-hotel-high-season-performance",{"type":1180,"text":1228,"spans":1229,"direction":932},"What this means in practice",[],{"type":922,"text":1231,"spans":1232,"direction":932},"Imagine you run a seaside hotel. For August dates, you expect steady bookings starting in January. If it is March and your pick up for August is zero, your rates or restrictions (like a 7-night minimum stay) might be too aggressive. If you are receiving 10 bookings a day for August in March, you may want to take a closer look at whether your pricing and restrictions still match the market.",[],{"type":1135,"text":1234,"spans":1235,"direction":932},"How do you calculate pick up?",[],{"type":922,"text":1237,"spans":1238,"direction":932},"Pick up is calculated by comparing the total rooms sold for a specific date at two different points in time.",[],{"type":922,"text":1240,"spans":1241,"direction":932},"Pick up = Total Bookings for Date X (Today) − Total Bookings for Date X (Yesterday)",[1242],{"start":1153,"end":1243,"type":1155},83,{"type":922,"text":1245,"spans":1246,"direction":932},"You can calculate this for any time interval, but daily tracking is common for active revenue management.",[],{"type":922,"text":1248,"spans":1249,"direction":932},"Practical example:\nYou are tracking bookings for New Year’s Eve (December 31st), and you check your PMS each day:",[1250],{"start":1153,"end":1251,"type":1155},18,{"type":1187,"text":1253,"spans":1254,"direction":932},"Monday: You see 40 rooms sold for Dec 31.",[1255],{"start":1153,"end":1256,"type":1155},7,{"type":1187,"text":1258,"spans":1259,"direction":932},"Tuesday: You see 45 rooms sold for Dec 31.",[1260],{"start":1153,"end":1261,"type":1155},8,{"type":922,"text":1263,"spans":1264,"direction":932},"Calculation:\n45 (Tuesday) − 40 (Monday) = 5",[1265,1267],{"start":1153,"end":1266,"type":1155},12,{"start":1268,"end":1269,"type":1155},42,43,{"type":922,"text":1271,"spans":1272,"direction":932},"Your pick up for New Year’s Eve over the last 24 hours is 5 rooms. This suggests demand is active, and it may be worth reviewing rates, restrictions, and distribution settings.",[1273],{"start":1274,"end":1275,"type":1155},58,65,{"type":1135,"text":1277,"spans":1278,"direction":932},"How does pick up relate to other hotel KPIs?",[],{"type":922,"text":1280,"spans":1281,"direction":932},"Pick up connects to several other key performance indicators and can add useful context when you review them.",[],{"type":1180,"text":1283,"spans":1284,"direction":932},"Pick up vs. booking pace",[],{"type":922,"text":1286,"spans":1287,"direction":932},"These terms are related but distinct:",[],{"type":1187,"text":1289,"spans":1290,"direction":932},"Pick up: The raw number of new bookings received in a recent period (e.g., “We picked up 10 rooms yesterday”).",[1291],{"start":1153,"end":1261,"type":1155},{"type":1187,"text":1293,"spans":1294,"direction":932},"Booking pace: A comparison of where you are now versus where you were at the same time last year (or versus a forecast baseline).",[1295],{"start":1153,"end":1211,"type":1155},{"type":1187,"text":1297,"spans":1298,"direction":932},"Example: You might have positive daily pick up, but if booking pace shows you are behind last year’s numbers, your longer-term outlook may still need attention.",[1299,1300],{"start":1153,"end":1261,"type":1155},{"start":1301,"end":1302,"type":928,"data":1303},55,67,{"id":1304,"type":1091,"tags":1305,"lang":14,"slug":1306,"first_publication_date":1094,"last_publication_date":1095,"uid":1307,"url":1308,"link_type":24,"isBroken":34},"aMRA6xYAACUAoPDl",[],"why-is-it-important-to-monitor-the-booking-pace-in-hotels","booking-pace","/en/glossary/booking-pace",{"type":1180,"text":1310,"spans":1311,"direction":932},"Pick up vs. occupancy",[],{"type":922,"text":1313,"spans":1314,"direction":932},"These metrics answer different questions:",[],{"type":1187,"text":1316,"spans":1317,"direction":932},"Occupancy: A snapshot of how full you are for a given date.",[1318],{"start":1153,"end":1319,"type":1155},10,{"type":1187,"text":1321,"spans":1322,"direction":932},"Pick up: The movement (change) that helps explain how you got there.",[1323],{"start":1153,"end":1261,"type":1155},{"type":1187,"text":1325,"spans":1326,"direction":932},"Example: Two dates might both have 60% occupancy. If Date A had little pick up last week and Date B had strong pick up, Date B may warrant closer monitoring for pricing and availability decisions, while Date A may be behaving more softly.",[1327],{"start":1153,"end":1261,"type":1155},{"type":1180,"text":1329,"spans":1330,"direction":932},"Pick up vs. ADR (Average Daily Rate)",[],{"type":922,"text":1332,"spans":1333,"direction":932},"Pick up is often one input that informs ADR decisions:",[],{"type":1187,"text":1335,"spans":1336,"direction":932},"Strong pick up: This can be a prompt to review whether your ADR still reflects demand and your value positioning.",[1337,1339],{"start":1153,"end":1338,"type":1155},15,{"start":1340,"end":1341,"type":928,"data":1342},60,63,{"id":1343,"type":1091,"tags":1344,"lang":14,"slug":1345,"first_publication_date":1094,"last_publication_date":1346,"uid":1347,"url":1348,"link_type":24,"isBroken":34},"aMkitxYAACUAqB-t",[],"why-does-adr-matter-in-hotels","2026-03-06T16:00:00+0000","average-daily-rate-adr","/en/glossary/average-daily-rate-adr",{"type":1187,"text":1350,"spans":1351,"direction":932},"Weak pick up: This can be a prompt to review whether pricing, packages, restrictions, or channel strategy need adjusting to reduce shopper friction.",[1352],{"start":1153,"end":1211,"type":1155},{"type":1135,"text":1354,"spans":1355,"direction":932},"What factors influence pick up?",[],{"type":922,"text":1357,"spans":1358,"direction":932},"The speed at which bookings come in is driven by internal decisions and external market forces.",[],{"type":1360,"text":1361,"spans":1362,"direction":932},"o-list-item","Pricing adjustments\nChoosing the right type of rate can make an offer feel more accessible, while raising a rate can reduce urgency for some segments.",[1363],{"start":1153,"end":1154,"type":1155},{"type":1360,"text":1365,"spans":1366,"direction":932},"Market events\nConcerts or conferences can create natural spikes. Pick up may accelerate after event dates are announced and travel plans start forming.",[1367],{"start":1153,"end":1211,"type":1155},{"type":1360,"text":1369,"spans":1370,"direction":932},"Competitor availability\nIf a main competitor sells out, some demand may spill over to you, which can show up as a sudden pick up change.",[1371],{"start":1153,"end":1165,"type":1155},{"type":1360,"text":1373,"spans":1374,"direction":932},"Operational services and logistics\nAvailability of ancillary services can influence booking decisions. Some guests prefer properties with convenient airport shuttles, private transfers, or package handling.",[1375],{"start":1153,"end":927,"type":1155},{"type":1360,"text":1377,"spans":1378,"direction":932},"Marketing campaigns\nSending a newsletter or highlighting an offer on your booking engine can create short-term spikes. Tracking pick up can help you understand timing and interest.",[1379],{"start":1153,"end":1154,"type":1155},{"type":1360,"text":1381,"spans":1382,"direction":932},"Seasonality\nBusiness travelers often book closer to arrival (short lead time), while leisure travelers often book further out.",[1383],{"start":1153,"end":1384,"type":1155},11,{"type":1135,"text":1386,"spans":1387,"direction":932},"How to improve your pick up management strategy",[],{"type":922,"text":1389,"spans":1390,"direction":932},"You generally don’t try to “improve” pick up in the sense of always making it higher. Instead, you aim to manage it deliberately. The goal is to support a healthy booking flow at the right time for your operation and market.",[],{"type":922,"text":1392,"spans":1393,"direction":932},"Here are five strategies to manage pick up more effectively:",[],{"type":1180,"text":1395,"spans":1396,"direction":932},"1. Monitor pick up daily",[],{"type":922,"text":1398,"spans":1399,"direction":932},"Market dynamics shift fast. A bus tour might book 20 rooms on a Tuesday, or a competitor might drop rates on a Wednesday. Checking your pick up report daily helps you spot spikes and cancellations quickly. Responding sooner can make it easier to keep pricing and restrictions aligned with what you’re seeing in the market.",[1400],{"start":1401,"end":1402,"type":928,"data":1403},122,156,{"id":1404,"type":701,"tags":1405,"lang":14,"slug":1406,"first_publication_date":1407,"last_publication_date":1408,"uid":1409,"url":1410,"link_type":24,"isBroken":34},"aOSnpRIAACIAeitM",[],"hotel-pickup-analysis-what-it-is-and-how-to-use-it","2025-10-07T06:02:14+0000","2025-11-17T14:40:05+0000","hotel-pickup-analysis-how-to","/en/blog/hotel-pickup-analysis-how-to",{"type":1180,"text":1412,"spans":1413,"direction":932},"2. Automate your reaction to pick up",[],{"type":922,"text":1415,"spans":1416,"direction":932},"Analyzing hundreds of future dates manually can be time-consuming and inconsistent. Dynamic pricing tools like Smartpricing monitors pick up continuously and can be set to recommend or apply rate changes when bookings for a specific date start accelerating. If it detects pick up is softer than expected, it can also suggest adjustments to help you stay competitive.",[1417],{"start":1418,"end":1419,"type":928,"data":1420},111,123,{"id":420,"type":56,"tags":1421,"lang":14,"slug":422,"first_publication_date":423,"last_publication_date":424,"uid":425,"url":426,"link_type":24,"isBroken":34},[],"rich_text$62a0c879-3e9b-48d2-a89f-5f733681fa47","rich_text",{"variation":1425,"version":67,"items":1426,"primary":1427,"id":1437,"slice_type":1438,"slice_label":5},"light",[],{"title":1428,"description":1432,"link":1433,"image":1436},[1429],{"type":922,"text":1430,"spans":1431,"direction":932},"See how Smartness supports your pick up strategy.",[],[],{"id":896,"type":56,"tags":1434,"lang":14,"slug":898,"first_publication_date":899,"last_publication_date":900,"uid":901,"url":902,"link_type":24,"key":1435,"isBroken":34,"text":904},[],"2d8269b0-1a54-47b0-a076-2bba218d545a",{},"blog_cta$3e962bf1-227a-4e36-ba8a-2547d92bbb83","blog_cta",{"variation":32,"version":67,"items":1440,"primary":1441,"id":1476,"slice_type":1423,"slice_label":5},[],{"text":1442},[1443,1446,1460,1463],{"type":1180,"text":1444,"spans":1445,"direction":932},"3. Use restrictions to filter demand",[],{"type":922,"text":1447,"spans":1448,"direction":932},"High pick up can be challenging if it concentrates on a single peak night and leaves shoulder nights empty. If you see rapid pick up for a single night (like a Saturday), you might apply a Minimum Length of Stay (MLOS) restriction. This can slow down one-night demand and encourage more balanced booking patterns, which may also simplify scheduling and turnover planning.",[1449],{"start":1450,"end":1451,"type":928,"data":1452},181,230,{"id":1453,"type":701,"tags":1454,"lang":14,"slug":1455,"first_publication_date":1456,"last_publication_date":1457,"uid":1458,"url":1459,"link_type":24,"isBroken":34},"Z7d0SBEAACEAb3Bk",[],"minimum-stay-advantages-disadvantages-and-a-trick-to-manage-it-without-mistakes","2025-02-20T18:28:26+0000","2026-01-08T13:51:56+0000","minimum-stay-hotel-pros-cons-and-a-trick","/en/blog/minimum-stay-hotel-pros-cons-and-a-trick",{"type":1180,"text":1461,"spans":1462,"direction":932},"4. Stimulate low pick up with private offers",[],{"type":922,"text":1464,"spans":1465,"direction":932},"When pick up is low, you may want to avoid heavily discounting public rates on OTAs, since that can affect brand perception and rate consistency. Instead, you can use a hotel CRM to send private offers to your guest database. This approach can help you communicate value to known audiences without making broad public changes.",[1466],{"start":1467,"end":1468,"type":928,"data":1469},182,224,{"id":1470,"type":701,"tags":1471,"lang":14,"slug":1472,"first_publication_date":1473,"last_publication_date":188,"uid":1474,"url":1475,"link_type":24,"isBroken":34},"Z-UvPhIAACQAp_6V",[],"low-season-how-to-attract-bookings-with-email-marketing-and-discount-codes","2025-03-27T13:40:48+0000","how-to-attract-bookings-low-season-email-marketing","/en/blog/how-to-attract-bookings-low-season-email-marketing","rich_text$2d07e926-1e3f-45d7-9cbc-fcf8a9071f22","Pick up in hotels: meaning, calculation and 5 strategies | Glossary","Pick up is the number of new bookings made for a future date over a set period. Learn how hotels track daily demand, pace, and room blocks.",{},{"prev":1481,"next":1485},{"title":1482,"link":1483},"Overbooking",{"to":1484},"/en/glossary/overbooking",{"title":1486,"link":1487},"Rate fencing",{"to":1488},"/en/glossary/rate-fencing",1776524641266]