Discover Smartconnect, the new platform that automates guest communication (and helps you reduce reliance on OTAs)
Send personalized messages, newsletters and upsell offers to each guest at every stage of their stay.
Smartconnect is the software that helps you manage your relationship with guests from booking until after check-out, to increase loyalty and revenue.

Recommended by over 4,000 accommodation providers in Europe.
We have achieved more bookings and actually better prices with little time expenditure.
Great results from direct booking campaigns. I didn't expect this!
This activity gave us the opportunity to open our eyes to the revenue potential of our facility.
Smartconnect automates 100% of emails, newsletters and WhatsApp messages to help you meet guest expectations and deliver exceptional results.
Reduce OTA commissions
Increase direct bookings and reduce costs by up to 20% with newsletters and personalized offers.
Get more revenue per customer
Anticipate guest needs, upsell, and cross-sell with timely and personalized communications.
Enjoy loyal guests
Deliver a tailored experience for each guest to increase satisfaction and loyalty.
Smartconnect includes essential functions to connect with guests, build guest loyalty, and increase direct bookings, all in one app.
Smartconnect uses Artificial Intelligence to automatically analyze and segment your customers.
Data import
Automatically import your customer data.
Segmentation
Segment and discover target audiences with AI.
Guided creation
Easily create new audiences you need with our wizard.

Create and automatically send emails to your contacts across the guest journey, from booking to post check-out.
Suggested newsletters
Get ready-made informative and promotional newsletters.
Guided creation
Create new newsletters with our generative AI wizard.
Discount codes
Encourage direct bookings by sending discount codes.
Full automation
Send emails and WhatsApp messages across the guest cycle.
Tone of communication
Get formal, friendly or automatic tone recommendations.
Statistics at your fingertips
Monitor email results and make data-driven improvements.

Promote the sale of additional services and experiences through a dedicated web page and personalized communications.
Marketplace
Showcase your additional services on an online market page.
Automatic promotions
Send automated offers before and during each guest's stay.
Manage payments
Manage guest payments directly from the platform.
Track analytics
Easily monitor visits and sales on the marketplace.

You can count on us to listen to your needs and provide the training and support to help you get the most out of Smartconnect.
Dedicated support
Technical support is available via chat and email 7 days a week, from 9am to 6pm.
Ongoing training
Smartconnect gives you access to LAB academy courses and tutorials on revenue, marketing and more.
Your voice matters
Many of our most popular features are the result of customer feedback. Let us listen to yours!
Smartconnect seamlessly integrates with your PMS, giving you the maximum benefit from its features.
Explore our collection of articles with real-life scenarios and practical examples of how to manage guest communications using Smartconnect.
Send personalized messages, newsletters and upsell offers to each guest at every stage of their stay.
What if improving guest satisfaction and revenue was as simple as adjusting your communication? Find out here!
It’s no longer just about price and cleanliness—guests expect much more from your property. Find out what!
Request a personalized demo to find out how Smartconnect can help you achieve your goals.
It's free of charge
There's no obligation
It's personalized

Here are some of the most common questions we receive about Smartconnect. Find yours!
Smartconnect is the most comprehensive platform for hospitality organisations available today. Manage customer relationships, increase direct bookings, and drive revenue through personalized email marketing campaigns and upsell offers, all in one app!
Smartconnect is designed for hotel, b&b, resort and property managers who want to: 1) Reduce their reliance on OTAs and pay less commission; 2) Increase direct bookings and implement targeted email marketing campaigns; 3) Sell ancillary services more easily and effectively; 4) Improve overall guest satisfaction and loyalty through personalization.
Unlike other hotel software, Smartconnect also automates much of your marketing and communications. Within Smartconnect, you can create informative and promotional newsletters, then send them to segmented audiences to reach the most relevant guests. This targeted approach can improve your open and conversion rates while boosting guest satisfaction and loyalty, as your communications are exactly what they're looking for.
The Smartconnect software does all the work for you, including targeting, editing and scheduling suggested communications, while always giving you full control.
Smartconnect also helps to increase revenue by facilitating your sale of additional services and experiences.
You can create a customized web page to share the service you offer with guests before their arrival and throughout their stay. Then, you can send targeted and personalized alerts and reminders to them via email and WhatsApp.
Smartconnect integrates with many of the most popular management software to automatically import data about your guests and their booking habits, and create segments to target with personalized communications. Visit our integrations page to find out how your management software connects to Smartconnect.
Many hoteliers and property managers ignore how many potential ancillary services they could offer with minimal effort.
Smartconnect helps you to create an offer that is tailored to the characteristics of your property, allowing you to sell not only your own ancillary services, but also experiences and services from external providers, without having to make agreements with them.
In addition, Smartconnect is the perfect tool if you want to improve the overall guest experience, as it helps you centralize data on your guests and their bookings, automatically suggesting the right segments for marketing actions.
At a time when the search for unique travel experiences and the desire for personalization drive most consumer choices, Smartconnect offers you the ability to identify and respond to your guests' unique needs in a timely manner, increasing satisfaction and loyalty.
The benefits of implementing Smartconnect don't stop with the guest experience: according to a study by Harvard Business School, a 5% increase in customer retention is enough to increase your profits by over 25%.
Smartconnect helps you achieve this not only by making your marketing communications more effective, but also by increasing direct bookings and disintermediation from OTAs.
Short anwser: Yes!
Long answer: We designed our Smartness software stacks to integrate to help your accommodation achieve maximum efficiency and profitability.
Here are two quick examples:
Thanks to integration with Smartpricing, Smartconnect can suggest email marketing campaigns to support occupancy during periods of decline.
And by integrating Smartchat, you can manage all your guest chats in one place. All incoming messages from WhatsApp, Booking.com, Airbnb, and email are centralized, and the AI chatbot replies automatically in real time, 24/7.
However, you do not have to buy them together. You can choose Smartconnect on its own and add any of the other software packages to your subscription at any time.
Smartconnect pricing is customized and varies according to the characteristics of your accommodation. To calculate how much it would cost you, please visit the pricing page.