How to improve your Booking.com performance
More visibility doesn’t have to mean more discounts. Learn how to use Booking.com’s ranking signals, promotions and pricing tools to attract bookings while protecting your revenue.
This is the second edition of our 3-part live talk series. You can still watch the replay of our first session on booking-platform strategy and direct repeat bookings. Next, we’ll dive into Airbnb.
Bart-Jan Leyts
CEO, Otamiser
Simon Asanger
Head of Sales, Smartness
In this episode
Learn what Booking.com looks for when deciding which properties get visibility and which signals you can actively influence.
Understand when tools like Genius, Preferred Partner and promotions can help, and when they risk eating into your margin.
See how visibility, pricing and channel strategy can help Booking.com generate demand without making it your only source of bookings.